If you are seeking the latest fashion, it’s primary option to go to Omotesando, which is a tree-lined boulevard linked to Harajuku. Omotesando and Harajuku are the most leading shopping district since there are upscale boutiques you must know very well, malls, restaurants and cafes. So Omotesando is also known as Tokyo’s Champs-Élysées. While it’s enjoyable to pick up your favorite brand shops along the avenue, the malls including Japan’s original brands and, of course, internationally famous brands. Especially, 3 malls have been sources of the cutting-edge fashion trend.
1. Laforet Harajuku
It’s located at the center of Omotesando and has been run since 1978. There are unique and cutting-edge fashions instead of classy brands. They have had a concept that fashion is culture which presents the times. From back then, they have looked for outstanding shops as their tenants even if they are not famous at that time. Their main target is young people and 70 percent of them consist of ladies. And they have many types of fashion stores consisting of Casuals, Gothic&Lolita, Fairy kei, and Visual kei. Additionally, the Laforet has Laforet Museum on the 6th floor where exhibitions of evaluated artists around the world and seasonal markets like North European Christmas market have been held.
Laforet HARAJUKU
Laforet HARAJUKU official website. Shop, access and facility information.www.laforet.ne.jp
Shop Info: Laforet HARAJUKU
Address: 1–11–6 Jingumae, Shibuya-ku,Tokyo 150–0001
Nearest Station: 5 minutes walk from Harajuku station/Exit: Omotesando exit(JR Yamanote line)
Search this word “Laforet Harajuku”on Google Map
Hours: 11:00am-9:00pm
2. Tokyu Plaza Omotesando Harajuku (Omohara)
Tokyu Plaze Omohara (Omotesando and Harajuku are sometimes abbrivated as Omohara) stands in front of the Laforet across the street. The structure looks like a castle and at the entrance, you will be drawn through a dizzying kaleidoscope of mirrors. It has attracted wide range of people with international brands (e.g. TOMMY HILFIGER and AMERICAN EAGLE OUTFITTERS) and Japanese brands (e.g. The SHEL’TTER Tokyo) which are appraised all over the world. There is a spacious garden on the roof top where you have seats and drink beer, otherwise get a coffee at the STARBUCKS next to that. While the people take a relaxing break there, others wait in a queue for the bills pancakes.
TOKYU PLAZA OMOTESANDO HARAJUKU | TOKYU PLAZA
東急不動産のショッピングセンターomohara.tokyu-plaza.com
Shop Info: Tokyu Plaza Omotesando Harajuku
Address: 4–30–3 Jingumae, Shibuya-ku, Tokyo, 150–0001
Nearest Station: 5 minutes walk from Harajuku station/Exit: Omotesando exit(JR Yamanote line)
Search this word “Tokyu Plaza Omotesando Harajuku”on Google Map
Hours: 11:00am-9:00pm (Cafe 8:30am-11:00pm)
3. Omotesando Hills
The Omotesando Hills large complex looks very chic and elegant due to the concrete building without colors. The over 100 shops in it provide chic and sophisticated clothing and general merchandises you rarely find except there. The majority of the customers seem adults aged from 30s to 40s. This year 2016 is 10 years anniversary, and it became an essential shopping complex for celeb. Moreover, you can have Japanese food on the 3rd floor.
Omotesando Hills
Omotesando Hillswww.omotesandohills.com
Shop Info: Tokyu Omotesando Hills
Address: 4–12–10 Jingumae, Shibuya-ku, Tokyo, 150–0001
Nearest Station: 7 minutes walk from Harajuku station/Exit: Omotesando exit(JR Yamanote line)
Search this word “Omotesando Hills”on Google Map
Hours of Shopping: 11:00am-9:00pm (Mon-Sat)/11:00am-8:00pm (Sun)
Hours of Restaurants: 11:00am-11:30pm (Mon-Sat)/11:00am-10:30pm (Sun)
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